The mission of the American Academy of Periodontology Foundation (AAPF) is to improve the periodontal health of the public through increasing public and professional knowledge of periodontal diseases, stimulating research to generate new knowledge, and enhancing educational programs in periodontal education and practice.
This brochure presented all the tactics of the campaign—posters, flyers, web banners, social media, etc.—and provided a mechanism for donations to support the effort.